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The Rosé is taking over the block, finding a new home for herself and PUMA’s archival, performance inspired sneaker silhouette.
Officially reintroduced last year, PUMA recently unveiled H-Street as a bold reimagining of its early 2000s track-and-field heritage. Adapted from an archival running spike, the H-Street traced its lineage back to PUMA’s late 90s Harambee silhouette, an innovative racer built for speed and named after the Swahili word meaning pull together.
Unveiled as part of the campaign in a black and silver color scheme, the low-profile H-Street features a lightweight mesh upper with nostalgic design details, including a T-shaped toebox and race-ready shape. Striking silver panels anchor the sneaker’s vintage look, while the iconic PUMA wordmark and leaping cat logo are stamped boldly on the tongue.
Location: G010 Promenade East